03 / 07
SERVICE
[ AI Optimization · Visibility in generative search ]

Visibility where
searches
artificial intelligence.

We optimize page content and structure for ChatGPT, Perplexity, Google AI Overview and other assistants - so your brand appears in answers, not just in search results.

ai.
03.1

Who do we optimize AI visibility for?

For companies that see more and more customers asking about solutions directly in ChatGPT or Perplexity, instead of typing queries into Google. For brands that want to be cited as a source, not skipped.

This is not Google ranking - it is visibility in AI assistant answers. Classic SEO fights for a place on the link list; GEO makes the language model mention your brand when someone asks about a solution. One supports the other, but they follow different rules.

It is a new channel where the rules are still taking shape. We do not promise guarantees - we work on proven foundations: data structure, content quality and domain authority. If classic organic traffic matters to you too, see SEO and GEO.

03.2

What you get.

We combine technical SEO for AI crawlers with content written so language models want to cite it.

01

AI visibility audit

We check how visible (or invisible) your brand is today in ChatGPT, Perplexity and Google AI Overview.

02

LLM content strategy

Article and page structure for citability - clear answers, data, sources.

03

Schema and structured data

JSON-LD markup that helps models understand content and context.

04

AI crawler accessibility

llms.txt, robots.txt and rendering configuration for AI bots.

05

Content for user questions

Content that answers real queries directed at assistants.

06

Brand citation monitoring

We track whether and how your brand appears in AI answers.

07

Domain authority optimization

Building expertise signals (E-E-A-T) that strengthen model trust.

03.3

Tools we work with.

We choose tools based on channel and goal - not the other way around. For most projects, we work with the stack below:

  • Schema.org / JSON-LD
  • llms.txt
  • Google Search Console
  • Perplexity / ChatGPT monitoring
  • Screaming Frog
  • Ahrefs / Semrush
03.4

Why Clavado?

We do not sell magic or "guaranteed first place in ChatGPT" - because that does not exist. We work on what actually affects citability: content structure, data and brand authority.

We measure citations. We check whether and how ChatGPT, Perplexity and Google AI Overview mention your brand - and how that visibility changes over time as we implement each round of improvements.

We optimize for extraction. Language models "read" a page differently than users do - we organize headings, structured data and content fragments so they are easy to cite in an answer.

The foundation of citability is a well-built, fast website - which is why GEO works best alongside a solid web presence.

03.5

Frequently asked questions.

SEO targets position in search results; AI optimization targets making the language model treat your content as a credible answer source. The foundations (structure, content quality) are shared; the tactics differ.
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appear
in AI answers?

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